KEVIN COX

Ever wondered if bright, flashy pike lures really work in clear water?

Prepare to have your mind blown as Kev Cox reveals why he believes big, bold lures can be the ultimate weapon for triggering hungry pike to bite!
Join Kev as he explores the shores of Horseshoe Lake to showcase the power of lure colour.
Watch him explore a range of patterns and colours, testing what triggers even the most stubborn pike. His unconventional approach on lure choice might just change how you fish forever!

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